Promotional Categories

Several types of promotional categories exist. Here are a few examples, followed by a breakdown of products by category.

Advertising Specialties:

1. an advertising or promotional message
2. placed on (or with) a useful item
3. provided with no strings attached

Premiums and Incentives:

Give a useful item with some strings attached (e.g. buy this t-shirt and get another one free) and the item becomes a premium. A promotional product is a premium when it is offered as an incentive to produce a specific action.

Recognition Awards:

Plaques, service pins, trophies, award jewellery and other gifts that signify performance or honours can be categorized as recognition awards.

Business Gifts:

Typically given by businesses to customers and employees, and occasionally, to influentials and suppliers. In the context used here, business gifts are not extravagant gifts and trips. Gift-giving reasons cited by companies are: To thank customers, to develop business, to recognize employee performance and longevity, because customers expect them, and others.

Products By Category: